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4worldlovers: Delirium Records was founded in 1992 by independent music marketer and record producer Curt Sautter. Delirium Records evolving from IMC, a street-level music marketing and artist consulting firm. IMC worked closely with artists on professionally presenting the artist and their image as well as refining the direction of the artists’ music. By 1992 it became apparent that creating an independent record label would be the next step.

Having been involved in the early Los Angeles Punk music scene and an avid music fan, Curt had a great respect for LA Punk/Independent record labels Posh Boy, Frontier Records and Slash Records. These labels found talented young artists and produced quality records from the emerging Southern California music scene in the late 1970’s and 1980’s. Sautter understood that good quality recordings are needed to properly present an artist to their potential audience. Even though most of the albums released by these labels never reach the mainstream they did, however, create an influential chronicling of underground music. Many of the artists through their recordings were able to influence generations of musicians. Curt Sautter wanted Delirium Records to become a launching pad for quality music that might not be heard otherwise.

Delirium was never designed to overthrow the music business as many indie labels in the 1990’s thought they would do. Delirium Records sole purpose is to make quality music available to those music fans who strive to find new music. With the success of independent record labels like Sub-Pop indie labels popped up everywhere thinking that it was easy money. Within a few years and even months, these labels fell off the planet due to their sole purpose was money not art.

Curt had met the owner of Diesel Only Records during the first couple of months of Delirium at South By Southwest in Austin TX. Jeremy Tepper was excited about his label and the music he was releasing. At that time, all of Diesel Only releases were on vinyl. Someone asked how much money he was making and Tepper replied that the money was negligible, but he got to work with some amazing artists and be a part of giving life to some great music. People scoffed at him but what he was saying made perfect sense to Sautter. It was kind of one of those ╥if you build it. They will come╙ kind of things. Make good music and be a good person and what matters will be taken care of. The following year at South by Southwest Curt spoke to Dave Hayes the founder of Doctor Dream Records. Sautter had been acquainted with Hayes in the pre-Doctor Dream years. Hayes had played with a friend of Sautters in a high school band called World 32. Doctor Dream Records had been another independent record label that Sautter admired since they put out quality recordings of multiple genres. In their conversation Hayes and Sautter discussed how being a part of good music was the goal and that labels that sought huge profits from each release only ended up unhappy and all soon closed once the reality sunk in.

One of the other elements that would set Delirium Records aside from other indie record labels was the concession decision to seek out quality song writing and to not only stick to one genre. In a world of strict branding this is a dangerous business decision. Sautter felt that to truly bring good indie music to life sticking a one genre would severely limit the artists he could work with. Delirium did choose to work with live performing type artists and to stay away from producer based genres like Rap, Hip Hop and R&B which required a different type of distribution system and much more upfront financing.

After working with a several artists without a release, Delirium Records finally released their first record in 1994. This was a four song ep by the Orange County California band The Globe. The Blue vinyl ep was titled Hi-Fidelity Garage Pop. The Globe mixed power chord power-pop with synth-pop and a knack for lively lyrics. Delirium would continue to work on a full length album with the band until the bands break-up, leaving the albums material unreleased. The next two releases were also on colored vinyl. The Punk-Metal band the Hoodlumz and the melodic punk band Organized Crime in 1995 and 96 respectively.

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